Friday, February 02, 2007

Channel 4 launches second ‘viral Oscars’


Broadcaster Channel 4 has teamed up with viral site BoreMe.com to launch the annual international viral awards `Germ' to find the Best Commercially Produced Viral.

The Germ viral awards are free to enter and agencies from all over the world can submit as many entries as they wish.

Entries can be submitted from now until the end of March and details of how to submit entries can be found at www.channel4.com/germ.

Last year London based viral agency Maverick won the Best Commercially Produced Viral for a campaign to promote the racing simulation game Juiced.

more at: NetImperative

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