Spoof viral scoops top digital Cannes prize for droga5

A spoof viral ad created by Dave Droga's agency droga5 for clothing company Ecko, in which a graffiti artist tags President Bush's Air Force One, has shared the Cyber Lions Grand Prix prize with Crispin Porter & Bogusky.

The controversial three-minute film "still free", which is Ecko's mantra, uses an old aircraft painted in similar colours to Air Force One and a mock-up of Andrews Air Force base.

It shows two man sneaking up to the fence around the base and climbing over to get to the plane and tag the words "still free" onto the side of the 747.

The ad was created by New York-based droga5, the agency launched by Australian Droga, the former executive creative director at Saatchi & Saatchi and worldwide creative director for Publicis network.

Crispin Porter & Bogusky in Miami took its share of the Cyber Lions Grand Prix prize for its Golf GTI campaign for Volkswagen.

Director on the spot was Randy Krallman, art director was Duncan Marshall and copywriter was Jeski Takaharo.

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Source: Brand Republic

Tags: viral cannes droga5 spoof air+force+one award ecko ad advertising