Gates envisions future of Mobile & Video

The digital advertising market is booming, "and we're still very much at the beginning," affirmed Corbis (and Microsoft) Chairman Bill Gates at that company's annual meeting in New York yesterday.

After 100 percent growth in mobile image sales last year he also pinpoints video as another growth area.

Gates believes Internet video is just around the corner. "Ads on that platform will be different. They'll be targeted to the viewer." And, he assured the assembled, skipping will be stopped to "make the economic model work."

Corbis also looks to be doing some interesting stuff in digital rights clearance. CEO Steve Davis showed an ad for Comcast that was, effectively, a mash-up on a 1978 episode of "The $60,000 Pyramid."

Rights management for mash-ups? This is going to be interesting.

Source: ClickZ

More details: StockPhotoTalk

Click here to listen to the Podcast of Bill Gates´ Introduction Speech during the 2006 Corbis annual meeting (MP3 file, approx 10.7 MB).